Using Lead Magnets to Find New Clients

Using Lead Magnets to Find New Clients

Lead magnets, also known as opt-in incentives, have been used as a marketing tool for decades and if you spend any time online you will have seen a lot of them.  They come in many shapes and sizes ranging from the quick online quiz (‘Which Friends...

Building Great Landing Pages

Building Great Landing Pages

Landing pages - possibly not at the forefront of your thinking when you decided to become a wellness entrepreneur but if you are reading this blog, then you already recognize the importance of an online presence in your business - the connection to client, being...

A Guide To Creating Your First Newsletter

A Guide To Creating Your First Newsletter

Depending on who you ask, you might have heard that email newsletters are a thing of the past, but we believe that sending newsletters are still an effective tool in building your business and reaching your ideal audience. As long as you’re thoughtful yet strategic...

Preparing to Move Your Practice Online

Preparing to Move Your Practice Online

When the country started shutting down “non-essential” businesses at the outbreak of COVID-19, wellness practitioners found themselves in a difficult spot. While yoga, dance, life coaching and the like are not deemed essential by the government, the services they...

Finding Your Best Client: A Guide for New Professionals

Finding Your Best Client: A Guide for New Professionals

Let’s set the scene: you’ve just wrapped up a certification or training program, you feel exhausted but your excitement to start building a professional practice outweighs the tiredness. After all, you have just invested time, money, and energy into a practice that...

Moving Your Business Online

Moving Your Business Online

This year has been challenging for everybody and it can be too easy to focus on the negative impacts that the pandemic has had on our way of life.  However, the most successful people focus on factors that they have control over. As a wellness or fitness...

A Beginner’s Guide to Lead Magnets

A Beginner’s Guide to Lead Magnets

Establishing and growing your fitness or wellness business is a process, each building block adding value to your overall professional practice. Now that you’ve hopefully built a website, have a solid understanding of your ideal client, and how you can share your...

All About Emails

All About Emails

Every now and then an email lands in our inbox that draws us in; we read it, love it, maybe even share it. We might think - wow, how did that person know this is what I needed to hear today? How did they create such wonderful content?  Landing in an inbox is a...

COVID-19 has Permanently Changed Our Habits

COVID-19 has Permanently Changed Our Habits

It’s the question that’s on everybody’s mind. When will life return to the way we knew it before the Covid-19 pandemic? Even when a vaccine becomes available there are a lot of factors that will go into the efficacy of a vaccine such as how many people take it and the...

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